Clipper Partners with Notional to Bring “Chopped” Branded Cookware, Cutlery & Gadgets to the Home
Clipper Corporation, a global distributor and supplier for the food service and consumer products industry is proud to announce it has signed a licensing agreement with production company Notional to manufacture a collection of Chopped inspired kitchen products for the home.
Chopped, currently readying to begin production of its 24th season, airs in more than 30 countries worldwide to an audience of millions. Each episode tests culinary skills as competitors are challenged to create delectable courses in a limited amount of time from the ingredients in the renowned Chopped mystery basket.
“Chopped engages a wide variety of culinary enthusiasts, from professional chefs to avid home cooks,” stated, Lina Hu, Clipper Corporation Founder, Chairman and CEO. “The program is near and dear to families all over the world, inspiring them to be more adventurous with professional techniques while cooking together at home. Being a part of the effort to develop products inspired by Chopped for this loyal audience is an exciting opportunity for Clipper.”
The initial launch of the Chopped collection—featuring cookware, bakeware, cutlery and gadgets—will debut in March at the 2015 International Home & Housewares show in Chicago.
“Our goal with the Chopped merchandise is to aide prep and performance while letting the fun of cooking at home shine through,” says Linda Lisco, Notional’s Head of Product Licensing. “Clipper Corporation’s track record of delivering results for the food service industry, passion for great product and entrepreneurial spirit pairs nicely with Notional’s effort to explore new opportunities to extend our brand reach as a premier next generation content entity.”
“The Chopped audience purchases their kitchenware products at stores across America. Eager to expand their culinary repertoire and inspired by what they have seen on TV, the Chopped inspired line of innovative tools will allow fans to challenge themselves at home,” adds Jeff Malkasian, Executive Vice President, CPG with Clipper.